PhotoShelter AI Visual Search 

Visual Identity | Video Trailer | Motion Graphics

This trailer was produced to promote PhotoShelter’s new AI feature, AI Visual Search.  A major goal of this reel was highlighting the detailed steps of how the product worked without using metadata tags while showing the process in an elegant and sleek transition. To highlight the ease of use of the product, the focus was using certain key UI elements as key players within the video to emphasize the transitional stages of the product.

Processes showing how each scene was planned to transition with each visual, motif, and text on screen. This storyboard was based originally on a script, with the storyboard planning around the central script.